# Welcome
> Creating the world’s leading platform for sports entertainment, knowledge transfer and digital collectibles.
Through lovingly filmed insights with athletes who also curate their own bespoke digital art collection, SportsIcon is building the ultimate platform for fans to get closer to their sporting heroes.
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[Whitepaper](/whitepaper/introduction)
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Download PDF version of our whitepaper:
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**Follow us on Twitter ->** [**https://twitter.com/SportsIcon**](https://twitter.com/SportsIcon)
**Join our Telegram group ->** [**https://t.me/sportsiconchat**](https://t.me/sportsiconchat)
**Join our Discord server ->** [**https://discord.gg/mfAx4nzqEe**](https://discord.gg/mfAx4nzqEe)
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# Introduction
Sports lovers are a passionate set of humans. They love their icons to a fault and will do anything to connect with them, share them, be identified with them and be a part of their story. Unfortunately, the opportunities to do this are rare as there are no platforms that act as the much-needed link to facilitate this connection. As such, the craze and rave of fanbases and clubs die down the moment an icon stops active participation in the sport — even if their memory stays alive in the minds of their most passionate fans. Among these fans is a desire to renew the love, support and passion the world once had for their heroes. Interestingly, this can be brought about by blockchain technology.
The advent of blockchain technology has changed the conventional landscape for every industry the technology has touched, be it finance, supply chain management, sport or anything else. From traditional content creation to art and music: the way people relate to these things has changed with the arrival of digitization and tokenization enabled by blockchain technology. This new token economy offers the potential for a more efficient and fairer financial world, where people can get adequately compensated for their passion. Part of this revolution has been the tokenization of media assets: art, music, videos, digital collectibles and more. These unique items are known as Non-Fungible Tokens, or NFTs.
NFTs are a core use case for blockchain technology. They are cryptographic assets with unique identification codes and metadata that are specifically designed to prove authenticity. The underlying coding is like other crypto assets, but with one main difference — NFTs lack the property of fungibility. Fungibility simply refers to the ability to exchange equivalent items of identical value — a $20 note is identical to another $20 note, not just in appearance but also in value at any given point in time. When you borrow $20, you don’t have to return the same note because this type of currency is fungible.
NFTs instead, being non-fungible, are not identical and can’t simply be exchanged for an equivalent. Since they are assigned unique identification codes, you can’t find that exact same token elsewhere on the internet, thereby creating scarcity and driving up the value of the tokenized asset. NFTs allow buyers to own a unique or limited digital asset and the risk of theft and plagiarism is removed due to inbuilt authentication mechanisms that establish provenance and ownership.
NFTs have many use cases, from personal identification through to things like artwork, real estate, music or collectibles. The world is catching on too — according to a report by CoinDesk, the NFT market surged 2,100% to over $2 billion in Q1 Sales in 2021. And this is where SportsIcon stands out. We take the concept of sport and icon fandom to the next level by leveraging the core values of blockchain technology and by being the first platform that allows fans to connect with the greatest sportspeople of all time through NFTs. With this, fans can own a part of an icon’s story forever, or one day trade it.
SportsIcon creates cinematic NFTs in collaboration with athletes that commemorate the journey through their lives and sporting careers that made them the icons they are. While regular digital content can be shared unlimitedly online, digital content in the form of an NFT becomes a unique asset that has provenance, originality and authenticity.
In addition to NFTs, SportsIcon is working to build the sports metaverse — a niche of the broader metaverse dedicated to sports fans and players. Metaverses are virtual worlds where individuals can connect with others. We often think about Virtual Reality metaverses, but this doesn’t necessarily have to be the case — any online game or social network has a piece of metaverse in it, although the true potential of these digital connections is only now being fully explored.
We launched SportsIcon to meet the specific needs of fans, athletes, teams and managers. The problem we saw had two faces: first, people became detached from their sporting heroes after the athlete’s active participation in sport ceased, and second, athletes and managers were unsure of how to engage with the burgeoning NFT market. Fans want to connect with their icons, and sports legends want to give something back to their fans — what was lacking was the framework to do so.
At the same time, the continued growth of the NFT and metaverse industries were inspiring incredible new applications for the technologies — which is why SportsIcon was born. SportsIcon is a Flow blockchain-based platform powered by $ICONS, the native token of the ecosystem. $ICONS is a utility token with which platform activities such as NFT trading, incentivization, and governance will be carried out. Our mission is to create an extraordinary community by connecting fans with the greatest sportspeople of all time.
This whitepaper introduces SportsIcon, our tokenomics and the potential of this blockchain-based project.
# Overview of SportsIcon
Based on the Flow blockchain, SportsIcon is an NFT and sports metaverse platform set to revolutionize sports fandoms by connecting people with their sporting heroes. We leverage: cinematic NFTs that represent the stories and journey of these icons; partnerships with clubs and athletes that give fans the opportunities to meet their heroes in real life; an exclusive sports game launchpad; and metaverse partnerships that expand the digital reach of fans everywhere.
We are building the world's leading platform for sports entertainment, knowledge transfer and digital collectibles. SportsIcon bundles athlete-curated insights into pivotal moments of their journey through immersive, artistic, inspirational NFTs and unlockable content that will drive a community of their passionate followers. Our ultimate goal is to create an ecosystem that will help fans get closer to their sporting heroes, so we’ve partnered with the greatest athletes of all time and will be partnering with even more different sports to turn their stories and moments into NFTs on the Flow blockchain.
One of our first Icons was Gianluigi Buffon: the goalkeeping sensation widely regarded as one of the greatest goalkeepers of all time, and by some as the greatest ever. Gigi released an NFT collection in partnership with SportsIcon, joining Roberto Carlos, the former Brazilian and Real Madrid full left-back and freekick maestro on our original lineup.
Upon main net launch, SportsIcon will be debuting Pre-Mint Passes for Romelu Lukaku, the most expensive soccer player of all time in accumulated transfer fees, and NFL icon Mike Vick, with their main drops to follow early in 2022. Joining them in the early SportsIcon lineup are Mexican football giants Los Pumas, wrestling pioneers CMLL ‘Lucha Libre’ and some more iconic names currently under wraps. Exclusive cinematic NFTs will showcase the Icon’s journey, historic moments in their careers, as well as their inspirations, motivations and skills.
SportsIcon is a community-driven platform where the voice of everyone will be heard, and people can make proposals and vote for changes on the platform based on the amount of $ICONS they hold.
# SportsIcon Goal
SportsIcon aims to bridge the gap between sports icons and their fans, as well as help athletes and teams express themselves through immersive cinematic NFTs and art. We work closely with Icons to highlight the moments in their lives and careers that made them the heroes they are. We then empower fans to be closer to their heroes by owning these moments from iconic careers. More than just images, SportsIcon NFTs carry extra utilities and benefits beyond the moment the NFT represents.
As a first**-**mover in the sports NFT space, SportsIcon is uniquely positioned to become the pacesetter for other projects in the market. We’re building out our vision by expanding the sports metaverse through partnerships, by improving and expanding NFT utility and with our gaming launchpad dedicated to sports titles.
# Why Flow Blockchain?
Flow is a new blockchain built for the next generation of apps, games, and the digital assets that power them.
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# Disclaimer
In consideration of SportsIcon Platform (referred to as “Company”) providing this whitepaper to the recipient; the recipient acknowledges that the contents of this whitepaper are confidential to the Company and the recipient agrees not to disclose, distribute or communicate verbally, directly, or indirectly, or to otherwise publish the contents of this whitepaper except with prior written consent of the Company. For the purposes of this acknowledgment, “recipient” includes, without limitation, any principal, employee, or agent of the recipient. This whitepaper, and any offers made within it, is solely for Participants. This whitepaper provides a summary of the main features of the Company. It contains general advice only and has been prepared without taking into account any participant’s objectives, financial situation, or needs. Participants should read the whitepaper carefully and assess whether the information is appropriate for them in respect of their objectives, financial situation, and needs. This whitepaper does not purport to contain all the information that a prospective participant may require. In all cases, interested parties should conduct their own investigation and analysis of the Company and the data contained in this whitepaper. The Company does not make any representation or warranty as to the accuracy or completeness of the information contained in this whitepaper. Furthermore, the Company shall not have any liability to the recipient or any person resulting from the reliance upon this whitepaper in determining whether to make an application to invest in the Company’s token.
The Company considers that the financial and non-financial information contained in this whitepaper has been prepared to the best of its reasonable knowledge and ability. However, recipients must rely on their own investigation of all financial information, and no representations or warranties are or will be made by the Company as to the accuracy or completeness of such information.
The Company makes no representation about the underlying value of the tokens on offer. Prospective participants must make their own assessment about whether the price of the tokens being offered represents fair value.
### Participant Warning
Participation in a token offering carries high risks. It is highly speculative and, before participating in any project about which information is given, prospective participants are strongly advised to seek appropriate professional advice. The information contained in this whitepaper has been prepared by or on behalf of the Company. SportsIcon Platform has not undertaken an independent review of the information contained in this whitepaper.
### Prominent Statements
The information contained in this whitepaper about the proposed business opportunity is not intended to be the only information on which a decision is to be made and is not a substitute for a disclosure document or any other notice that may be required under the law. Detailed information may be needed to make a token participation decision.
### Future Statements
Except for historical information, there may be matters in this whitepaper that are forward-looking statements. Such statements are only predictions that are subject to inherent risks and uncertainty. Forward-looking statements, which are based on assumptions and estimates and describe the Company's plans, strategies, and expectations, are generally identifiable by the use of the words 'anticipate', 'will', 'believe', 'estimate', 'plan', 'expect', 'intend', 'seek' or similar expressions.
Participants are cautioned not to place undue reliance on forward-looking statements. By its nature, forward-looking information involves numerous assumptions, inherent risks, and uncertainties, both general and specific, that contribute to the possibility that those predictions, forecasts, projections, and other forward-looking statements will not occur. Those risks and uncertainties include factors and risks specific to the industry in which the Company operates, as well as general nomic conditions. Actual performance or events may be materially different from those expressed or implied in those statements.
All forward-looking statements attributable to the Company or persons acting on behalf of the Company are expressly qualified in their entirety by the cautionary statements in this section. Except as expressly required by law, the Company undertakes no obligation to publicly update or revise any forward-looking statements provided in this whitepaper, whether as a result of new information, future events or otherwise, or the risks affecting this information.
None of the Company, its officers, or any person named in this whitepaper with their consent, or any person involved in the preparation of this whitepaper, makes any representation or warranty (express or implied) as to the accuracy or likelihood of fulfillment of any forward-looking statement except to the extent required by law. The forward-looking statements reflect the views held only as of the date of this whitepaper.
### Value Risks
Tokens issued by the SportsIcon Platform may drop substantially in value or may remain illiquid for long periods of time or indefinitely. SportsIcon Platform cannot guarantee an active secondary market for the exchange of tokens purchased in the token sale. Not all disclosures or statements are being made in this document. Participants should review the token sale in its entirety and seek the professional advice of legal counsel and investment professionals.
The Company’s tokens may change in value based on a number of factors that are outside our control. There is no guarantee or expectation that the Tokens will increase in value, provide a return, or have sufficient adoption and liquidity on exchanges. Owning these tokens does not constitute a share of equity or ownership in the Company. The token economy is new and exciting. Regulatory circumstances may require that token mechanics be changed or altered. $ICONS token does not have any rights to use, purpose, attributes, functionalities, or features, express or implied, including, without limitation, any uses, purpose, attributes, functionalities, or features on the SportsIcon Platform. The Company does not guarantee and is not representing in any way that the $ICONS has any rights, uses, purpose, attributes, functionalities, or features. The Company reserves the right to refuse or cancel $ICONS purchase requests at any time at its sole discretion.
### Not a Security
It is important to note that any tokens issued on SportsIcon Platform are not intended to be securities, and this document is not a prospectus, offering document, or a solicitation for investment in a share or equity offering. Tokens issued on our platform as referenced in this document do not confer any type of ownership or debt within the SportsIcon Platform system. Tokens currently trading or issued in the future are non-refundable. SportsIcon Platform will not guarantee any value, market, or commitments to the value of such tokens. Buyers and owners shall participate in each economy at their sole risk.